In part one of SEO Basics , we went over three points: Title Tags, Meta Descriptions, and Heading Tags. In today’s blog, “SEO Basics for your Website: Part Two”, we will cover three more major points that play an important role for On Page SEO. They are: Content, Canonicalization of Duplicate Content, and URL Structure. Today, Content is King. The search engines are giving priority to websites that have fresh and interesting content. Since Google’s Panda Algorithm, you can no longer get away with thin content. You need unique and informative content. You also need to prioritize your content and spend more of your time on it. Your website needs to offer interesting content to your visitors. A feature that can greatly improve your website’s On Page SEO is to create a Blog where you can write about subjects that attract your prospective customers. You can start by using Google’s Keyword Planner to get keywords related to your industry and for relevant blog ideas. Another tip is to use
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