By Karina Tama The end of this month is an excellent time to attend the most important events for Self-Storage Trade, 2014 SiteLink User Conference and 2014 ISS World Expo; both events are located in Vegas. The 2014 SiteLink User Conference is taking Self Storage Businesses to Vegas at the Bally Hotel. The event comes with many vendors, sponsors and well-known speakers from the Self-Storage Trade. This year the exhibition SiteLink Conference comes with speakers who are current users. The speakers will provide insight of the truth and share updates and ideas to maximize the Self- Storage Business. In addition, there is another event taking place in Vegas called  2014 ISS World Expo  at the Paris Hotel. This is a must see event to attend. There will be more than 125 exhibitors present with products and services. This will also include a comprehensive education of ISS World Expo. First, the 2014 SiteLink User  Conference is one of the self-storage industry’s premier events for techn

By Karina Tama In college towns students will need an area to keep their belongings once the semester ends. Spring is usually a high season for self-storage business. Many managers want to take advantage of this time to increase profitability once their leases are up. The question is: how can Self-Storage Business maximize its profitability? The first step to take is to update the website. Having a good layout and organized website will make the navigation easy to use. The home page should display information to contact the Self-Storage facility with a list of locations. This is the most important information that needs to be given. Acquiring online marketing software that allows customers to reserve online. This will be very helpful to customers who want information updated in real time. Nowadays, people want to do everything online. The old fashion way of getting customers by phone directories is not used anymore. Furthermore to have a mobile site will really increase the s

The Importance of Social Media in The Self-Storage Business Self -Storage Businesses need to start integrating social media into their marketing plan. Social Presence is important to be seen as a trustful service provider. Self Storage Business can use Social Media outlets to build a massive and aggressive campaign to get customers. Furthermore, Social Media has to be managed by an expert who will engage the audience, will build respect and will maintain potential customers informed. Building a massive and aggressive campaign takes time. When it is done the right way a Social Media Specialist will generate ROI. Self Storage Operators have not given the importance needed to the social outlets. This attitude can jeopardize the business. Many Businesses stick with the traditional marketing as phone directories and attending phone calls. But Social Media can be used in a more productive way to give information, prices, specials, and so on. Nevertheless, Social Media can also g