By Karina Tama Today, your business reputation matters more than before. This is why you have to be on top of it. A 2013 study shows that 79 % of people’s purchasing decisions rely on reviews. It’s not what you say about your business. What counts is what people say about your business. Take control of what people are saying about your business is a must if you want to succeed in business. It takes many years and hard work to build a name. At the same time, it can be destroyed in seconds through a bad review or a careless comment on the Internet. Monitoring your listings and tracking your reviews play a huge part in managing your online business reputation. How well a business ranks on search engines is influenced by the consistency and accuracy of its listings across the internet. Whether or not a business is listed consistently on web directories, review sites, and social networks will have a major impact on its search engine rank. Most businesses aren't aware of just h...